The US Team of Optometry Giving Sight is delighted with the response to this year’s World Sight Day Challenge, with hundreds of eye care professionals, companies, students, staff and patients all contributing to raise funds to help eliminate avoidable blindness and impaired vision. Fundraising continued throughout October and we are looking forward to receiving all donations by mid December. If you have still to make your donation or remit funds raised in your practice, school or workplace, please so today at www.givingsight.org/donate
Some highlights from this year’s campaign include:
Vision Source - The Vision Source Member Support Center in Kingwood Texas raised the bar in a huge way this year! In an effort to lead by example and motivate support throughout their member network, the team in Kingwood created 5 teams to see who could raise the most funds and awareness in support of Optometry Giving Sight. “It takes a village to be instruments of change,” said the team as they mobilized support for a series of fundraising activities to raise funds for Davis Donations, the D’Astroyers, Jim’s Greenies, the Cry Babies and Team Bryan. The results speak for themselves with more than $60,000 raised! Our sincere thanks to everyone at Vision Source HQ for their incredible commitment and creativity.
VSP Vision Care – VSP Global mobilized their various lines of business to raise funds and awareness at their campus in Sacramento. They also hosted a week-long community event offering comprehensive eye exams and new glasses to nearly 2,200 people in need, including veterans, as part of the World Sight Day Challenge Coalition activities.
Gaylord Eye Care Center (Gaylord, MI) combined their Patient Appreciation Day and Frames Sale event with the World Sight Day Challenge. For every $25 donation a patient made, they received a $50 discount off their purchase. They raised $900 from patients and the practice is making a $5 donation for every frame sold! A big thank you goes out to Melissa Olson and Drs. Mead, Oppermann, N. Slezak and R. Slezak, as well as the amazing staff!
Advanced Eye Care (Tulsa, OK) helped us to imagine what $1,000 in patient donations looks like! They have donor cards stretching across the front reception area, over to the check-out desk and around the optical area. And maybe even around the block before they are done! Along with Dr. Denise Roddy's matching donation, Advanced Eye Care is helping hundreds of people receive the gift of vision. Thank you!
University of the Incarnate Word, Rosenberg School of Optometry (San Antonio, TX) has been participating in the World Sight Day Student Challenge for three years and 2014 has been their best year yet! Under the direction of students Samantha Bohl and Denisse Lopez De Chacon, they raised over $4,500 doing a "Dining in the Dark" event. Attendees of the event experienced a meal and entertainment while being blindfolded, to better understand what people with poor vision experience every day.
We had great media coverage this year. Many trade publications encouraged the full participation of the eye care industry throughout September and October. Mary Kane, editor of VMAIL and Vision Monday magazine summed it up nicely by writing, “The optical industry came together on World Sight Day, October 9th for a worthy cause and fostered a sense of community in the process.”
Please add your support today and help us reach our goal. All donations are tax deductible. www.givingsight.org/donate